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Choosing Between Epoxy, Urethane, and Polished Concrete in Milwaukee

November 24th, 2025

3 min read

By Tom Dassie

Polished concrete job

When it comes to upgrading industrial and commercial floors in Milwaukee, the right choice can make all the difference in performance, maintenance, and long-term cost savings. Whether you manage a manufacturing plant, food facility, or retail space, your floor needs to handle constant wear while maintaining safety and compliance.

That’s where professional Milwaukee concrete coatings come in. Epoxy, urethane, and polished concrete are three of the most popular systems for local businesses—but each has unique advantages depending on the environment and use. Understanding their differences helps you select the right solution for your operations and budget.

At CustomCrete, we’ve spent nearly two decades installing high-performance flooring systems across Milwaukee and beyond. Here’s how each system compares and what you should consider before making your investment.

Epoxy Flooring: Durable and Customizable

Epoxy is a resin-based system known for its seamless finish and exceptional durability. Once applied, it forms a strong, protective surface that resists impact, chemicals, and heavy traffic.

Best For:
Warehouses, manufacturing plants, automotive shops, and distribution centers.

Advantages:

  • Excellent chemical and abrasion resistance
  • Easy to clean and sanitize
  • Available in multiple finishes, from solid colors to metallic designs
  • Can include anti-slip additives for safety

Considerations:
Epoxy requires a clean, moisture-controlled surface for proper installation. If your facility experiences high humidity or vapor transmission through the slab, additional preparation—like a moisture vapor barrier—may be necessary. It’s also less tolerant to thermal shock than urethane cement, making it less ideal for areas exposed to extreme heat or washdowns.

Why Milwaukee Businesses Choose Epoxy:
With the city’s diverse industrial base—from breweries to logistics centers—epoxy provides reliable protection for concrete floors without sacrificing appearance or safety.

Urethane Cement: Heavy-Duty Protection

Urethane cement is one of the most durable Milwaukee concrete coatings available, combining cementitious materials with urethane resins. It’s built to withstand the toughest conditions, including thermal cycling, heavy equipment, and constant cleaning.

Best For:
Food and beverage facilities, chemical plants, commercial kitchens, and cold storage areas.

Advantages:

  • Superior thermal and chemical resistance
  • Seamless installation with optional cove base for sanitation
  • Textured for slip resistance
  • Withstands heavy impacts and frequent washdowns

Considerations:
Urethane cement typically comes with a higher upfront cost compared to epoxy or polished concrete. However, its longevity and minimal maintenance make it a smart investment for facilities exposed to moisture, chemicals, or heat.

Why It’s a Milwaukee Favorite:
Given Wisconsin’s variable climate and industries that demand strict hygiene standards—such as food processing—urethane cement excels in performance and compliance.

Polished Concrete: Sleek, Sustainable, and Low-Maintenance

Polished concrete is created through mechanical grinding and polishing, transforming your existing slab into a dense, reflective surface. It’s a popular option for facilities seeking durability without coatings or chemical layers.

Best For:
Showrooms, offices, retail spaces, and warehouses with light to moderate traffic.

Advantages:

  • Extremely low maintenance—no coatings to reapply
  • Long lifespan with minimal upkeep
  • Eco-friendly and VOC-free
  • Reflective surface enhances lighting and reduces energy use

Considerations:
While polished concrete is durable, it offers limited chemical resistance. It may also require surface repair if the original slab is uneven or damaged. For facilities handling corrosive materials, epoxy or urethane systems are often better suited.

Why It Works in Milwaukee:
Polished concrete aligns with modern sustainability goals while offering a clean, professional look that suits offices, showrooms, and retail environments across southeastern Wisconsin.

Epoxy vs. Urethane Cement vs. Polished Concrete: A Quick Comparison

Epoxy vs Urethane Cement Vs Polished concrete comparison charts

Each system offers its own advantages—epoxy for versatility, urethane for resilience, and polished concrete for simplicity. The key is matching the coating to your facility’s environment, workflow, and compliance needs.

How to Choose the Right Coating for Your Facility

When comparing Milwaukee concrete coatings, ask yourself:

  • Does your floor face chemical or thermal exposure?
  • How often do you clean or wash down surfaces?
  • What are your long-term maintenance goals and budget?

A professional assessment can help determine whether your concrete requires prep work—like grinding or moisture testing—and which system will perform best under your specific conditions.

FAQ: Milwaukee Concrete Coatings

  1. How long do epoxy, urethane, and polished concrete floors last?
    Epoxy and polished concrete can last 10–20 years with proper care, while urethane cement often exceeds 20 years in heavy-duty applications.
  2. Can these coatings handle Wisconsin’s cold weather?
    Yes. Both epoxy and urethane cement can handle freeze-thaw cycles when installed correctly. Urethane cement, in particular, resists moisture and temperature changes extremely well.
  3. How long does installation take?
    Most projects take 2–4 days depending on the system, square footage, and prep needs. Urethane systems may require additional curing time in colder months.

Final Thoughts

Choosing between epoxy, urethane, and polished concrete comes down to how your facility operates and what kind of protection you need. Each offers unique benefits for durability, safety, and appearance.

For businesses seeking long-lasting, high-performance Milwaukee concrete coatings, working with an experienced installer ensures your system performs at its best for years to come.

Next Step: Find the ideal coating solution for your facility and get expert guidance on pricing in Milwaukee by reading our next article, “Breaking Down the Cost of Concrete Coatings in Milwaukee Facilities”.